Case Study

Organization Uses ShoreTel Mobility for Seamless International Communication

The Background

AIPAC is a 100,000-member grassroots movement of activists committed to ensuring Israel’s security and protecting American interests in the Middle East and around the world. AIPACS’s priority is to ensure that both America and Israel remain strong and that they collaborate closely together. Described by The New York Times as “the most important organization affecting America’s relationship with Israel,” AIPAC advocates for U.S. cooperation with Israel on a wide range of issues.

The Challenge

AIPAC has 500 phones nationwide with 18 locations in the US and 1 in Israel. For the past 5 years, AIPAC has been using ShoreTel’ s telecommunication system, but now wanted to explore ShoreTel’ s mobility solutions as a way to integrate smartphones and tablets with its existing enterprise communication and applications and infrastructure.

AIPAC’s in-house IT team is fairly autonomous and is capable of handling the majority of issues in-house. However, Nortec has provided advice and guidance in telecom and mobility solutions in the past, and so AIPAC once again turned to Nortec for its advice on this new project. Chaim Yudkowsky, CIO of AIPAC, stated, “it was more efficient and cost effective to go through Nortec than to handle the project ourselves.”

AIPAC hoped to accomplish several goals with ShoreTel Mobility:

1. Maintain the AIPAC brand while calling when mobile. The organization needed the identity of the caller be shown as an AIPAC number, as opposed to indicating it was mobile number.

2. Empower an iPad with telephonic abilities. AIPAC wanted to enable employees to conference on their iPad or iPhone.

3. Hide all cell numbers for security purposes.

4. Have the capability of 4-digit dialing so that employees have full access to the ShoreTel directory on one mobile unit.

5. Avoid additional hardware and VPN technology

The Solution

AIPAC wanted to take its time with implementation so that the organization could completely understand how this solution would accomplish its goals. As a result, Nortec first tested the implementation within AIPAC’s IT department. Shortly afterwards, the company rolled out 40 more instances of mobility, making it available to anyone in the organization.

Soon, the company will roll out another 50 devices while converting the last of their BlackBerrys to iPhones. All without adding additional hardware or utilizing a VPN connection.

Benefits

Yudkowsky says ShoreTel’s mobility is most embraced when AIPAC’s employees are traveling overseas: “Employees effectively have a US phone with them at all times that can be used anywhere in the world.” Employees have full access to the AIPAC phone directory as well. This capability has enabled AIPAC’s employees to communicate seamlessly – regardless of where they’re located.

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